If you walk into a pet boutique, you’ll almost certainly see Pet Releaf on the shelf. As one of the original pioneers of the industry, they bring in around $4.9 million each year selling CBD products.
In this review, we examine Pet Releaf's product line, analyze their pricing structure, and compare formulation approaches to help you decide if they may suit your pet's needs.
This review was created by Innovet Pet. We compare our product to Pet Releaf based on publicly available information as of April 2026. This comparison reflects our perspective on pricing and formulation differences and is not an exhaustive industry review.
What Is Pet Releaf?
Pet Releaf is a US-based family-owned business co-founded, owned, and operated by mother-daughter duo Alina Smith and Chelsea Gennings. Their mission began in 2015 with a personal desire to find alternatives to certain pharmaceutical approaches for aging pets. Today, their reputation is built on:
- Farm-to-pet quality: They use a specific strain of hemp (PR-33) grown on their own joint-venture farms in Colorado.
- Triple-certification: They’re one of the few brands to hold USDA Organic, NASC, and US Hemp Authority certifications simultaneously.
- Clean manufacturing: They use CO₂ extraction to pull the cannabinoids from the plant without using toxic solvents like butane or ethanol.
- Rescue work: Through their “Rescue Releaf” initiative, they work directly with 501(c)(3) organizations to support at-risk animals. To date, they’ve donated over 15,000 products (valued at nearly $300,000) to more than 200 rescue organizations across the country.
What Products Does Pet Releaf Offer?
Pet Releaf has one of the largest catalogs in the industry.

1. Standard CBD Oils
This is their standard collection. These are traditional tinctures using full-spectrum hemp extract mixed with organic MCT (coconut) oil. They’re USDA organic certified and come in various potencies tailored to pet size.
- You’ll see bottles labeled Daily Releaf (general wellness), Hip & Joint (inflammation), and Stress Releaf.
- The potencies range from 100 mg to 750 mg.
- Pricing starts at $26.99 for trial sizes (100 mg) and goes up to $90.99 for extra-large breed bottles (750 mg).
These bottles are solid, clean, and include organic oil, though they’re priced slightly higher than the market average.
2. Ultra Releaf Liposomal Oils
This is their premium line. Unlike standard oils that sit on top of liquid, these are water-soluble. They use a proprietary liposomal technology intended to make the CBD absorb faster and more efficiently.
- This line is best for owners dealing with acute panic (like thunderstorms) who need the medicine to kick in quickly. They work up to 14x faster than standard oil.
- It’s available in three potencies: 100 mg, 300 mg, and 600 mg.
- This is the most expensive CBD oil on the market. The small bottle starts at $55.99, while the large 600 mg bottle costs $144.99.
3. Edibites (CBD Chews)
“Edibites” are Pet Releaf’s trademarked soft chews. They differentiate these from standard treats by adding functional superfoods (such as chamomile, noni, and blueberry) to full-spectrum CBD to target specific health issues.
These come in several varieties and flavors:
- Digestive (sweet potato)
- Stress (peanut butter and carob/peppered bacon)
- Daily Releaf (blueberry and cranberry)
- Hip & Joint (peanut butter and banana)
The pricing for standard bags starts at $25.99. Travel-size packs are available starting at $10.50. This makes each treat cost around $1.
4. General Wellness Supplements
Pet Releaf recently introduced high-end supplements that go beyond hemp to target general longevity and gut health. These include:
- Sentesa ($100.99): A premium tri-active longevity supplement.
- Fish-Free Omega 3 ($46.99): A sustainable algae-based oil for coat health.
- Postbiotic ($40.99): A supplement that supports gut health and the immune system.
5. Grooming and Topicals
To treat inflammation from the outside in, Pet Releaf offers a range of skin-focused products, including Skin & Paw Releaf ($25.99), a topical CBD salve, and shampoos for different skin conditions that start at $23.99.
6. Curated Bundles
To simplify shopping, Pet Releaf also bundles products for specific seasonal or lifestyle issues. These include the:
- Winter Walk Bundle ($73.47)
- Seasonal Allergies Bundle ($57.73)
- Puppy Starter Kit ($65.99)
- Stocking Stuffers Bundle ($71.98)
- NYE Fireworks Calming Bundle ($71.98)
These bundles help you save up to 20% on individual products and combine different products based on your dog’s needs. For example, the Fireworks Calming Bundle contains the Stress Releaf Edibites and CBD oil and is designed to provide stress relief during thunderstorms, fireworks, or vet visits.
Subscribing to recurring shipments can save you 15% and unlock free shipping. Orders over $75 also qualify for free shipping.
Pet Releaf’s Strengths
Pet Releaf has been around since the beginning of the CBD boom, and they’ve used that time to build a brand that feels safe and reliable. Here’s where they excel:
- Product safety: Buying supplements online can be scary, but Pet Releaf holds USDA Organic, NASC, and US Hemp Authority certifications. Their products are 100% safe, potent, and free from pesticides.
- Retail availability: Sometimes you can’t wait for shipping. If your dog is in pain or anxious right now, you can likely drive to a local pet boutique and pick up Pet Releaf’s products immediately. That convenience is a giant lifesaver.
- Liposomal technology: While we question the cost-benefit of liposomal oil for daily use, the technology is legitimate. For acute panic attacks where every minute counts, having a water-soluble option helps you provide relief within minutes.
- Travel sizes: It’s frustrating to spend $50 on a supplement only for your dog to spit it out. Pet Releaf offers small “travel sizes” of their oils and chews so you can see if they work on your pet without committing to the full-sized version.
Pet Releaf’s Considerations
When comparing pricing structure and formulation approaches, several considerations emerge for pet owners evaluating long-term value.
Cost Per Milligram Analysis
Pet Releaf offers two distinct lines of CBD oil: their Standard (USDA Organic) line and their premium “Ultra Releaf” (Liposomal) line. The price-per-milligram varies significantly between lines.

We compared similar potency tiers. Here’s how they stack up as of April 2026.
| Dog Size | Product | Total Potency | Price | Cost Per mg |
|---|---|---|---|---|
| Innovet Pet | 125 mg | $27.95 | $0.22/mg | |
| Small Dog | Pet Releaf Standard | 100 mg | $26.99 | $0.27/mg |
| Pet Releaf Ultra | 100 mg | $55.99 | $0.56/mg |
| Dog Size | Product | Total Potency | Price | Cost Per mg |
|---|---|---|---|---|
| Innovet Pet | 250 mg | $39.95 | $0.16/mg | |
| Medium Dog | Pet Releaf Standard | 200 mg | $36.99 | $0.18/mg |
| Pet Releaf Ultra | 300 mg | $80.99 | $0.27/mg |
| Dog Size | Product | Total Potency | Price | Cost Per mg |
|---|---|---|---|---|
| Innovet Pet | 750 mg | $86.96 | $0.12/mg | |
| Large Dog | Pet Releaf Standard | 750 mg | $90.99 | $0.12/mg |
| Pet Releaf Ultra | 600 mg | $144.99 | $0.24/mg |
The liposomal formulation carries a significant price premium over standard formulations. For pet owners managing chronic conditions with daily dosing, this may create a long-term cost consideration.
Here’s what it costs to treat a medium-sized dog (40 lbs) for general wellness for one year:
- Innovet Pet: Using our standard 250 mg bottles, a full year of daily support costs approximately $585.
- Pet Releaf Standard: Sticking to their standard organic oil increases that annual cost slightly to roughly $660.
- Pet Releaf Ultra: For that same dog, you would spend nearly $985 per year
Liposomal Technology vs. Real-World Use
Pet Releaf's Ultra line uses liposomal technology intended to make CBD water-soluble for potentially faster absorption. The science behind liposomal encapsulation is legitimate. The question for pet owners is whether faster absorption provides meaningful benefit for their specific use case.

Standard CBD oil, when administered sublingually (under the tongue or on gums), typically absorbs within 15-30 minutes. Liposomal formulations may reduce this to 10-15 minutes.
- For situational stress (fireworks, vet visits), most pet owners administer CBD 30-60 minutes before the anticipated trigger, making the 15-minute difference less relevant in practice.
- For chronic daily dosing (arthritis, ongoing anxiety), onset speed becomes even less relevant as the goal is maintaining steady cannabinoid levels over time.
The Ultra line may offer genuine value for acute panic situations where every minute matters. For routine daily support, the standard formulation may provide similar long-term results at lower cost.
Maximum Potency Ceiling
Pet Releaf's highest potency offerings are 750 mg (Standard) and 600 mg (Ultra). For owners of large breeds or pets requiring higher daily doses, this creates a practical consideration.
Innovet offers options up to 6,000 mg, designed for large breeds and pets requiring substantial daily CBD amounts. A 100 lb dog requiring 50-100 mg daily would go through a 750 mg bottle in 7-15 days, requiring frequent reordering. A 6,000 mg bottle would last the same dog 60-120 days.
For small to medium dogs, Pet Releaf's potency range may be sufficient. For very large breeds or pets with serious conditions, higher-potency options may provide better long-term convenience and value.
Innovet vs. Pet Releaf: Side-by-Side Comparison
The table below shows the key differences between Pet Releaf and Innovet.
| Feature | Pet Releaf | Innovet |
|---|---|---|
| USDA Organic | Yes | Yes |
| Extraction method | CO₂ | CO₂ |
| Maximum potency | 750 mg (Standard), 600 mg (Ultra) | 6,000 mg |
| Carrier oil | MCT (coconut) | Hemp seed |
| Entry price | $26.99 (100 mg Standard) | $27.95 (125 mg) |
| Best value (cost/mg) | $0.12/mg (750 mg Standard) | $0.036/mg (6,000 mg) |
| Liposomal option | Yes (Ultra line) | No |
| Subscription discount | 15% | 20% |
Which Option May Suit Your Pet?
Pet Releaf is a legitimate, well-established brand with strong quality certifications and a commitment to organic farming. For pet owners who need immediate local purchase availability or water-soluble formulation for acute panic situations, they offer a premium option.
For pet owners managing chronic conditions with daily dosing, the cost-per-milligram premium on the Ultra line may create a long-term budget consideration without proportional benefit for routine use. The potency ceiling (750 mg maximum) may also require frequent reordering for large breeds.
Innovet's approach focuses on higher-potency options (up to 6,000 mg) and lower cost-per-milligram for daily support, which may provide better long-term value for owners of large dogs or pets requiring substantial daily CBD amounts.
Every purchase of Innovet's CBD oil for dogs is protected with a 30-day satisfaction guarantee. Certificates of analysis are available for review before purchase.
Frequently Asked Questions
Is Pet Releaf a legitimate company?
Yes. Pet Releaf is one of the original brands in the pet CBD space and holds USDA Organic, NASC, and US Hemp Authority certifications. Product safety and quality meet high standards.
Why are Pet Releaf Ultra oils priced higher?
The Ultra line uses liposomal nano-encapsulation technology to make CBD water-soluble. This manufacturing process increases production costs. The resulting formulation may absorb faster than standard oil, though the practical benefit depends on individual use cases.
Is Pet Releaf safer than other brands?
Pet Releaf is among the safest brands due to their certifications. However, they are not alone. Innovet also uses CO₂ extraction and third-party lab testing to ensure zero solvents or pesticides. The primary differences lie in delivery method (liposomal vs. standard oil) and pricing structure.
Does Pet Releaf cause intoxication in pets?
No. Pet Releaf uses hemp-derived extract with less than 0.3% THC. This trace amount contributes to the entourage effect but is not sufficient to cause intoxication in pets.
What is the difference between Edibites and the CBD oil?
Edibites (chews) offer convenience but have fixed doses. Oils allow precise drop-by-drop measurement and generally cost less per milligram for daily use. For owners of large dogs or those requiring precise dosing, oil may provide better value.
Which formulation may suit large dogs better?
For large breeds requiring 50+ mg daily, Pet Releaf's 750 mg maximum would require frequent reordering (lasting 7 to 15 days). Innovet's 6,000 mg option would last 60 to 120 days for the same dog, potentially offering better long-term convenience and value.








